Introduction and Scope of Policy

This Privacy Policy outlines how Al Khattab Merchants Ltd collects, processes, and protects the personal and professional data of visitors to alkhattabmerchantsltd.site and our valued clients. We are committed to ensuring that your privacy is protected and that we handle all information in accordance with the legal obligations set forth under the UK General Data Protection Regulation (UK GDPR). This policy applies to all services we provide, including Branding & Identity, Social Media Ad Campaigns, and Retail & Marketplace Expansion. By using our website or engaging our services, you consent to the data practices described in this statement. We act as both a data controller and a data processor depending on the nature of the service, ensuring that every piece of information shared with us is treated with the highest level of confidentiality and technical security.

Types of Data Collected and Methods of Collection

We collect various types of information to provide and improve our data-driven marketing services. This includes personal identifiers such as your name, business name, and contact details, as well as technical data like IP addresses, browser types, and usage patterns collected through cookies and similar tracking technologies. When you interact with our Short Form Performance Campaigns or Affiliate Marketing Management services, we may also collect performance metrics and business data necessary to optimize your results. This information is gathered directly through contact forms, email correspondence to contact@alkhattabmerchantsltd.site, and indirectly through automated tracking on our digital platforms. We only collect data that is strictly necessary for the fulfillment of our contractual obligations or for legitimate business interests that do not override your fundamental privacy rights.

Purpose and Legal Basis for Data Processing

Al Khattab Merchants Ltd processes your data under specific legal bases defined by UK law, primarily for the performance of a contract, compliance with legal obligations, and our legitimate interests in business development. We use your information to deliver tailored Email Lifecycle Marketing, manage Social Media Ad Campaigns, and facilitate Retail & Marketplace Expansion. Furthermore, data is used to communicate project updates, process payments, and improve the overall user experience on our website. We analyze aggregated, non-identifiable data to refine our creative strategies and ensure that our marketing work continues to drive measurable business results. We do not engage in unauthorized profiling or automated decision-making that would have a significant legal effect on our clients or website visitors without explicit consent.

Data Retention and International Transfers

We retain personal and business data only for as long as is necessary to fulfill the purposes for which it was collected, including any legal, accounting, or reporting requirements. Once the professional relationship ends or the data is no longer required, it is securely deleted or anonymized in accordance with our internal data retention schedules. While Al Khattab Merchants Ltd is based in the United Kingdom, some of our third-party service providers or cloud storage facilities may be located outside the UK or the European Economic Area (EEA). In such cases, we ensure that appropriate safeguards are in place, such as Standard Contractual Clauses or International Data Transfer Agreements, to guarantee that your data receives a level of protection equivalent to that required under UK law.

Data Security and Third-Party Disclosures

Protecting your information is a core priority, and we implement robust physical, electronic, and managerial procedures to prevent unauthorized access, disclosure, or loss of data. Our website uses encryption protocols, and access to sensitive client data is strictly limited to authorized personnel who require it to perform their professional duties. We do not sell, rent, or trade your personal information to third parties for marketing purposes. However, we may share data with trusted partners who assist us in operating our website and delivering services, such as payment processors or analytics providers, provided these parties agree to keep the information confidential and comply with UK GDPR standards. We also reserve the right to disclose information if required by law or to protect the safety and rights of Al Khattab Merchants Ltd.

Your Legal Rights and Contact Information

Under the UK GDPR, you possess several rights regarding your personal data, including the right to access the information we hold about you, the right to request the correction of inaccurate data, and the right to request the deletion of your data under certain circumstances. You also have the right to object to or restrict certain processing activities and the right to data portability. If you wish to exercise any of these rights or if you have any questions regarding this Privacy Policy, please contact our data protection team directly via email at contact@alkhattabmerchantsltd.site. We aim to respond to all legitimate requests within 30 days. If you remain unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s independent authority set up to uphold information rights.